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The Launch Lab


A 30-day brand intensive for founders ready to move with clarity and intention.

Strategy-led. Experience-informed.
Designed to support what comes next.

How it Works

How it Works

Week 1

Brand Narrative & Social Strategy

Week 1

Beginner-Friendly, 2025 Edition

Beginner-Friendly, 2025 Edition

Beginner-Friendly, 2025 Edition

Week 2

Week 2

Beginner-Friendly, 2025 Edition

Beginner-Friendly, 2025 Edition

Beginner-Friendly, 2025 Edition

Week 3

Brand Narrative & Social Strategy

Week 3

Beginner-Friendly, 2025 Edition

Beginner-Friendly, 2025 Edition

Beginner-Friendly, 2025 Edition

Week 4

Week 4

Beginner-Friendly, 2025 Edition

Beginner-Friendly, 2025 Edition

Beginner-Friendly, 2025 Edition

The 30 Day Brand Blueprint

By the end of 30 days, you’ll have:

  • A clearly defined brand position and narrative
    So you know exactly how to talk about your brand and who it’s for.

  • A documented social and content strategy
    Including what to post, where to post, and why it works.

  • Refined visual direction and brand colors
    So your content looks cohesive and intentional across platforms.

  • A messaging framework with content pillars
    Giving you repeatable themes and talking points to create from.

  • A 30-day launch plan
    With clear priorities, timelines, and next steps.

  • A creator and UGC strategy
    Outlining how to use creators to drive visibility and sales.

  • One full-day content shoot
    You’ll walk away with a library of launch-ready photo and video assets designed for social, web, and paid use.

  • Professionally shot photo and video assets
    Captured by an on-site photographer and videographer.

  • A detailed shot list and creative direction
    So every asset has a purpose and planned use.

  • Custom templates and execution guidelines
    Allowing you or your team to confidently continue after the engagement.



Many of our long-term brand and event partnerships begin here.

Perfect for:

  • Brands preparing for a launch or reset

  • Founders who want clarity before committing to scale

  • Teams seeking senior-level strategy without an immediate retainer

Ready to take the next Step?

Simple Sexy Stupid Newsletter

Simple Sexy Stupid Newsletter

Thoughtful insights on branding, launches, creator strategy, and paid UGC opportunities, delivered straight to your inbox.


Residential Plumbing
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